Black Gold spills into Melbourne Streets

Last night I attended the first of two showings of Black Gold a provocative film about the coffee industry and the plight of the Ethiopian farmers. It was certainly an eye opener on how massive the industry is and how much the NY Coffee futures market has to play in the lives of the farmers. Futures contracts actually aren’t based on anything real other than a willingness by a buyer and seller to enter into an option at a future date. With say oil, it benefits the oil producers but here it actually works against the farmers. I think that part of the problem is differentiating what is (and yes I bought and tried it) a fantastic product. This is certainly happening thanks to the movie.

I ground up some this morning and was blown away with the unique taste just as a double shot. My home filled with its wonderful aroma. Woven (reviewed herein as Café Icoco) took it upon themselves (go gRLs) to source some of the coffee and sell it at the screening. Its a 3 beaner +.

By the way, Somage and MCR will be undertaking more initiatives, so if you are interested, join us via Podmatcher Black Gold pod.

If you didn’t see it, catch it at ACMI on the 8th Aug.